Implementation

Building Automated QA for Content

Jay Banlasan

Jay Banlasan

The AI Systems Guy

tl;dr

Check content for grammar, brand voice, accuracy, and compliance before it goes live. All automated.

Publishing content with typos, off-brand language, or factual errors damages credibility. An automated qa content guide builds a quality gate that catches problems before they go live.

The system is simple. Content goes in. A checklist of issues comes out. Fix them, then publish.

The QA Checklist

Grammar and spelling. Not just spellcheck. AI catches awkward phrasing, run-on sentences, and inconsistent tense that spellcheck misses.

Brand voice compliance. Does the content sound like you? If your brand voice is direct and conversational, AI flags anything that reads corporate or stiff.

Factual accuracy. Are statistics cited? Do links work? Are product names spelled correctly? Are prices current?

Formatting standards. Headings in the right hierarchy. Images have alt text. Paragraphs are not walls of text. Call-to-action is present.

Building the Pipeline

Create a script that takes content as input and runs it through each check. Each check is a separate function with clear pass/fail criteria.

The grammar check uses AI to review the text and flag issues with line numbers. The voice check compares against a brand voice document you maintain. The formatting check uses regex and structure analysis.

Output is a report. "3 grammar issues found (lines 12, 34, 56). Voice compliance: 92%. 1 dead link detected. Missing CTA in final section."

Integrating Into Your Workflow

The QA check should run automatically when content moves to "ready for review." In a CMS, trigger it on status change. In a file-based system, trigger it when a file is saved to the review folder.

Developers can hook it into a CI/CD pipeline. Writers can run it as a command line tool. The method does not matter as long as it happens before publication.

Evolving the Checklist

Every error that makes it to production becomes a new check. Missed a compliance requirement? Add it. Published with placeholder text? Add a check for common placeholders.

The QA system gets smarter with every mistake. After six months, it catches things you did not even think to check when you started.

Build These Systems

Ready to implement? These step-by-step tutorials show you exactly how:

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