Prompts

Prompt: Write a Newsletter

Jay Banlasan

Jay Banlasan

The AI Systems Guy

tl;dr

Generate a newsletter draft with a compelling intro, curated content, and a voice that sounds like you.

Newsletters that sound like they were written by a committee get deleted. Newsletters that sound like a person thinking out loud get forwarded. The difference is voice, and getting AI to match yours takes the right prompt.

Use this to prompt write newsletter ai drafts that capture your perspective so editing is quick instead of a rewrite.

The Prompt

Write a newsletter email for my audience.

NEWSLETTER NAME: [Name]
AUDIENCE: [Who reads this and why they subscribed]
MY VOICE: [e.g., "Direct, opinionated, uses humor sparingly, leads with insight not fluff"]
THIS WEEK'S THEME: [The central idea or observation tying the newsletter together]

CONTENT TO INCLUDE:
- Main insight: [Your key observation or lesson this week]
- Supporting evidence: [Data point, example, or personal experience]
- Resource/link: [Something useful you want to share with context on why]
- CTA: [What you want readers to do - reply, click, share, try something]

RECENT NEWSLETTERS: [Paste subject lines of last 3-5 for tone reference]

Structure:
1. SUBJECT LINE: 3 options, under 50 characters, curiosity-driven
2. OPENING: 2-3 sentences that hook with a specific observation, story, or contrarian take. No "hope you are having a great week."
3. MAIN BODY: Develop the theme. 200-300 words. Short paragraphs. One idea per paragraph.
4. THE RESOURCE: 2-3 sentences introducing the link with why it matters
5. SIGN-OFF: Brief, personal, matches the voice. Includes CTA naturally.

Rules:
- No corporate language. This is person to person.
- Paragraphs max 3 sentences
- Include one specific number or data point
- The opening must be interesting enough to read without knowing what the newsletter is about
- Do not summarize the newsletter at the beginning ("In this issue..."). Just start.
- No emojis unless the voice specifically calls for them

Making It Sound Like You

The RECENT NEWSLETTERS input is the secret weapon. When Claude sees five of your actual subject lines, it calibrates to your style. If your subject lines are punchy one-liners, it writes punchy. If they are questions, it writes questions.

Also spend time on the MY VOICE field. "Conversational" is vague. "Direct, uses analogies from sports and business, occasionally self-deprecating, never uses exclamation marks" is specific enough for AI to match.

The Editing Pass

Read the draft out loud. Any sentence that sounds like it came from a marketing textbook gets rewritten. Any transition that feels smooth to read but says nothing gets cut. Your newsletter should feel like a conversation with a smart friend, not a content piece from a brand.

Consistency Over Perfection

A good newsletter sent every week beats a perfect newsletter sent when you feel inspired. This prompt takes the blank-page problem off the table. The draft exists. You edit and send. That consistency is what builds readership.

Build These Systems

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